I like what Seth Godin has to say. I’m not sure I’ve read any of his books cover to cover, but I’ve thumbed through most of them. He’s in my feed reader and I have a pretty good idea of the way he operates.
That’s why it really surprises me that he’s nowhere to be found on the subject of two pretty stinging jabs (here and here) thrown at Squidoo, his creation, by Jason Calacanis. I don’t use Squidoo and know very little about it. When it rolled out it struck me as another about.com which I never liked. So I’m not going to weigh in on the veracity of Jason’s comments, but my gut feeling is he’s on the mark as far as the SEO hijacking of Squidoo. Sure, he’s got an agenda with Mahalo going in the opposite direction trying combat SEO blackhats, but he appears to be making valid points.
But where’s the response? Where’s the fight? Where’s the push back? Maybe because I only thumbed through Seth’s books I missed this competitive strategy. If so, I’m glad I did. For all of the wonderful ideas Seth has and has shared with the world over, it seems he’s going against a lot of them in this case. And it just so happens this is a case where the rubber hits the road – the real world of business in action, not abstract ideas in soft cover.
Could Seth be oblivious to these attacks? Possibly, but he’s far too savvy to believe he hasn’t seen this stuff. Maybe Squidoo has been hijacked but it’s insanely profitable? Plausible. Whatever the case, how about some fight? This isn’t Kryptonite is it?